Ekin Genç

Ekin Genç is a writer based in the UK. He's been writing about all aspects of crypto and web3 since 2020 for the likes of CoinDesk, Decrypt, and VICE. Ekin actively participates in DeFi and NFTs, which informs his writing about an experimental industry that's also deeply experiential. He's a graduate of the University of Oxford and the London School of Economics.

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Technology
Solutions

Why every mainstream brand is building their blockchain project on Flow

Flow was built not to break under the stress of major NFT collections. Founded by the team behind one of the first web3 games, CryptoKitties, Flow has powered the biggest mainstream applications of NFTs. Ekin Genç speaks to the team, the builders, and the community to explain why it's one of web3's most important blockchains.

Society
Ideas

What Reddit did differently to bring NFTs to the front page of the internet

Reddit's NFT avatars have caused a storm across the crypto world. Not just an example of mainstream adoption, the digital collectibles also show how to make NFT utility accessible to the rest of the world. Ekin Genç brings insights from leading NFT collectors and traders to tell the story.

Technology
Impact

Diving into Golden: using web3 to equip the world with all the knowledge it needs

Wikipedia is one of the world's greatest examples of human collaboration. But it's not without its flaws. By giving contributors ownership of their contributions, Golden lets them profit from their insight and wants to offer knowledge on every topic that world needs. Ekin Genç speaks to Jude Gomila about how he's building it.

Technology
Solutions

Why Arbitrum is web3’s new favourite to introduce blockchain to the next billion users

Arbitrum is the largest layer-2 on Ethereum with applications ranging from helping manage millions of dollars in decentralised finance to connecting some of the most vibrant communities on Reddit. Ekin Genç explores how it works, what it can do, and why artists and builders should be excited by it.

Technology
Impact

Decentralised data storage means Google can never delete your photos

“It is the one obvious use case that billions of Internet users can be exposed to before the rest of web3.” Advocates have high hopes for decentralised file storage, which is already being used to ensure the integrity of documents from presidential handovers to NFT assets. Ekin Genç asks whether the sector is worth the hype.

Technology
Solutions

Protect Protocol: the fight against art theft in web3

Billions are lost to scams in web3. One of the most underappreciated is the simple theft of digital art and selling it as your own. Everyone else suffers: artists, who are not compensated for their work, and collectors, who thought they were joining an artist's community. Ekin Genç explores DeviantArt's Protect Protocol, which has alerted artists to over half a billion potential thefts.

Technology
Solutions

How blockchain entrepreneurs are trying to save the creator economy

“If Instagram or TikTok disappeared, as a creative who uses these channels to create content or share your work, you would lose what you built, your audience, and your work created on those platforms.” Protocols like the402, Glass, and Zora are working to change this.

Society
Ideas

How DAOs are creating a new model of work

DAOs enable a whole new model of working, with flat hierarchy, democratic voting, full transparency, and a policy of open doors. Ekin Genç explores how when all that matters is your contribution, communities can form from across the globe and accomplish immense and innovative goals – and set a model for the web2 corporations of today.

Technology
Solutions

GameStop’s NFT marketplace shows how to launch a blockchain product right

If you had to predict the biggest NFT marketplace to launch in 2022, you'd have been forgiven for ignoring GameStop. But the eddit favourite has been quietly exploring web3 for over a year and launched its NFT marketplace this week, overtaking Coinbase's total traded volume within 48 hours. Ekin Genc expains why GameStop is well-positioned to carve out its own space in NFTs.

Technology
Solutions

New developments on the block: why the $10 trillion real estate industry should run on blockchain

Real estate is a $10 trillion sector, and too much of it is done on paper. With blockchain, NFTs, and smart contracts, web3 has much to offer one of history's oldest industries. Ekin Genç dives into some of the companies bringing web3 into real estate and explores some of the key benefits that blockchain offers the sector.

Technology
Solutions

NFT lending has powered $200 million in borrowing — can it transform the digital economy?

Net wealth locked up in illiquid JPEGs is a running gag in crypto, but Ekin Genç explores how handful of builders are creating DeFi-powered protocols to bring liquidity to the NFT market, and a slew of opportunities for the space.

Technology
Impact

A blockchain use case is already here – how Lewis Capaldi and Ticketmaster run token-gated events

Ticketing is an industry with glaring problems, from scalping to fraud to scams. Ekin Genç explores how NFTs present a fundamental fix to a major industry and speaks to the builders working on scaling a technology that has already been adopted by the likes of Lewis Capaldi, Ticketmaster, and UEFA.

“We’ve only just begun to see the potential of the metaverse. So much remains yet to be imagined, let alone built” — Keit Kollo

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