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Solutions

How technology is solving our biggest issues.

Solutions

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Solutions
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Traditional media is broken. Matt Medved wants to fix it with NFTs.

A beloved DJ and even more successful editor, Matt Medved has led the cultural vanguard for decades. He entered the NFT space to elevate culture, much like he did at Billboard and SPIN in his pre-web3 life. Now he's looking to turn his traditional media schooling upside down, as he tells Leo Nasskau his plan to reinvent it with NFTs. Lea Rose Emery writes the story.

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Solutions
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Your next Birkin might only exist in the metaverse

Luxury is defined by scarcity and uniqueness. But what about in the digital world, where luxury products can be obtained with a click? How do we define their value? McKenna Sweazey explores how the three concepts that define traditional exclusivity can be translated to the digital space.

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Surfing free of censorship: how Tomi wants to take dictatorship out of the internet

Our modern internet experience is the product of what governments want citizens to see. In most countries, that is harmless in practice, but in others, it can be a matter of life and death. Tomi, a collective of one hundred developers in eight countries, is building a new internet to tackle that, with privacy at its core. Michael Stahl explores what it might look like.

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How P2E gaming could be saved with the right economic model

A stable in-game economy is the white knight of web3 gaming. The key to a sustainable play-to-earn game lies in the right economic model, but nobody has cracked the code. Greg Larson explores how a forgotten currency from 1930s Austria could provide the answer.

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What luxury travel sees in blockchain – and why DayAway embraced the NFT

Hospitality loyalty programmes are often hindered by friction and fragmentation. DayAway aims to fix this by giving their holders access to a plethora of luxury hotels and experiences through a single membership. And with innovative email-based token-gating, members won't even need a crypto wallet to use it.

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How marketing DAOs are reinventing the web2 marketing agency

In search of more autonomy and earning power, the best marketers end up working for themselves. Marketing DAOs offer an innovative middle ground.

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Inside the company revitalising legacy TV with web3

TV studios are exploring how they can use NFTs to invigorate their legacy IP. Greg Larson speaks to Tony Pearce to discover how Reality+ are giving Doctor Who and Thunderbirds new leases of life in web3. For Doctor Who, it's a chance to grow the world's longest sci-fi series. For Thunderbirds, NFTs are breathing new energy into a show that stopped rolling in the 1960s.

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Why Starbucks is putting the future of coffee on the blockchain

With 30 million members, Starbucks' loyalty programme is one of the most successful in the world. Randy Ginsburg explains why the coffee giant is turning to NFTs for a programme that accounts for over 50% of its sales.

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What Play-to-Earn gaming got wrong, and how to fix the broken industry

Few sectors have experienced as much volatility in the past 12 months as web3 gaming. The sector became particularly associated with scams and speculation, and has a long way back to regain the trust, participation, and wallets of gamers. Greg Larson explains what needs to change.

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