We help the world understand how the future is being built on blockchains, and what web3 means for culture, commerce, and society.

Web3 is as simple as ABC. Through understanding the artistry, the builders, and the communities in the space, Culture3 illustrates the impact of web3 — and where it's going in the future.

In a complex world of negative news and hype at one extreme and substance-less lists at the other, Culture3 aims to provide an antidote, celebrating the stories that make web3 so diverse and exciting, illustrating why this technology is so important.

We know that web3 is going to change everything. A back-end revolution built on blockchain, we’re currently watching people define the future of the internet, with all the implications this brings for culture, commerce, and society.

Our mission: make sure the change is good. If we let it, web3 will become a world of scam artists rather than crypto artists, rug pulls rather than meaningful DAOs, and ponzi schemes rather than genuine opportunities. By exhibiting the best of web3 culture, we can make sure that the change is good, help onboard the world to web3, and guide web3’s future to benefit society.


Our Artistry section offers insight into the next meaningful contributions of web3 artists, creating artwork of genuine cultural integrity. We exhibit the creative vitality of web3 artists and help readers understand how culture is evolving in art, film, music, and storytelling.


Our Builders section explores the full commercial potential of web3 technologies across all layers, the stories of the people and projects that are realising them, and investigates about how industries and companies are re-wiring their business models for web3.


Our Communities section makes the connection between web3 and society, answering questions about what our social landscape looks like after web3 goes mainstream and how to leverage it to build communities that unite people around common goals and missions.

Our Team

Photographer, entrepreneur, and social activist Misan Harriman is one of the most widely-shared photographers of the Black Lives Matter movement. His striking images have featured in Vanity Fair, British Vogue, and People Magazine, amongst others.

He is Chair of the Southbank Centre, Europe’s largest cultural venue, founder of the creative media agency WhatWeSeee, and has for a long time been a leading figure in web3.

Trevor has had a storied agency career as a trusted advisor leading brands. He is a two-time founder of global creative and strategic agencies, first at The Assembly and subsequently at WhatWeSeee. In between these roles, he was CEO at FutureLab, the strategic and consumer foresight consultancy.

Leo is a founder with a strong media background. An award-winning editor, he’s built writing teams with features in UK nationals like The Guardian and The Telegraph. He’s also the Chair of UniReach, an EdTech charity he founded whilst studying at the University of Oxford, and writes about technology, web3, and culture.

Today’s influence

“There’s a huge opportunity to make every person into whatever they want to be; that’s what web3 is enabling with tokens” — Naval Ravikant

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