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— web3 is re-wiring every industry; we bring deep insight on how.

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Arbitrum: one of Ethereum's most important scaling solutions

Arbitrum is the largest layer-2 on Ethereum with applications ranging from helping manage millions of dollars in decentralised finance to connecting some of the most vibrant communities on Reddit. Ekin Genç explores how it works, what it can do, and why artists and builders should be excited by it.

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A web3 use-case for everyone online: decentralised data storage

“It is the one familiar and obvious use case that billions of Internet users can be exposed to before the rest of web3.” Advocates have high hopes for decentralised file storage, which is already being used to ensure the integrity of documents from presidential handovers to NFT assets. Ekin Genç explores whether the sector is worth the hype and identifies what's needed to make it mainstream.

Builders
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Protect Protocol: the fight against art theft in web3

Billions of dollars are lost to scams and hacks in web3. One of the most underappreciated is the simple theft of art online and claiming it as your own on an NFT marketplace. Everyone else suffers: artists, who do not get compensated for their work, and collectors, who thought they were joining a community that shared their values. Ekin Genç explores DeviantArt's Protect Protocol, and how it has scanned over half a billion NFTs to alert artists to thieves profiting from stolen work.

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Inside 9dcc: web3's vision to bring luxury fashion on-chain

Luxury fashion has long been touted as a major web3 use case. gmoney's 9dcc fashion house is the first of its kind, a fully web3-native brand aiming to reinvent the luxury fashion sector.

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Inside the Sutuverse: 15 years in the making

With Sony, Google, and deadmau5 collabs on his CV, Sutu is now taking his own project to a new level with NFTs. The Webby-awarded visual artist speaks to Randy Ginsburg about his plans to build the next big web3 IP set through AR and gaming.

Builders
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Downstream: the start-ups curating our future web3 music experience

“NFT marketplaces really revolve around the idea of holding, or flipping, or doing all sorts of financial transactions around the NFT. But when I talk to people, that's not what they're excited about – they're excited about the art.” From payments to engagement, a new generation of streaming platforms are moving the web3 music industry forward. Clovis McEvoy surveys the ecosystem.

Builders
Infrastructure

Personal Tokens: what they are and how they work

How Vitalik Buterin’s newest vision could change your life and become a foundation of a decentralised society.

Builders
Platforms

“Hey guys, welcome to my chain!” — A web3 alternative for the creator economy

“If Instagram or TikTok disappeared, as a creative who uses these channels to create content or share your work, you would you would lose what you built, your audience, and your work created on those platforms.” Protocols like the402, Glass, and Zora are working to change this.

Builders
Infrastructure

Expanding the Cosmos: an introduction to Layer 0

How Layer 0 solutions like Cosmos are creating a decentralised 'Internet of Blockchains'

Builders
Platforms

The essential Music NFT contract resource

NFT music contracts that leave one party with the short straw damage the reciprocal relationships that creators have with their fans. Water & Music's contract builder is beginning to solve the problem. Clovis McEvoy speaks to Water & Music’s Jonathan Larr about the builder, off-chain benefits, and drawing up a new legal framework for the web3 era completely from scratch.

Builders
Platforms

How Psychedelic Anonymous wants to build the next big thing in NFTs

An NFT trait economy would let you put an adidas headband on your Bored Ape, and could unleash the next NFT bull cycle. Psychedelics Anonymous is hoping it does, and plan to be the ones to make it happen. Randy Ginsburg spotlights the enormous potential of their Divine Entities marketplace.

Builders
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GameStop the show: $GME's NFT marketplace fast out the blocks

If you had to predict the biggest NFT marketplace to launch in 2022, you'd have been forgiven for ignoring GameStop. But the reddit favourite has been quietly exploring web3 for over a year and launched its NFT marketplace this week, overtaking Coinbase's total traded volume within 48 hours. Ekin Genc expains why GameStop, having built a strong relationship with customers over the decades and a technically-excellent NFT ecosystem, is well-positioned to carve out its own space in NFTs.

Builders
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LimeWire's new mission to bring music collectibles to millions

Under new ownership, LimeWire is reinventing itself as an music NFT marketplace. A deal with Universal Music, fiat payments, and innovative ways to engage means that LimeWire could become the NBA Top Shot of music.

Builders
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A new development on the block: inside the companies putting real estate on blockchain

Real estate is a $200 trillion sector, and too much of it is done on paper. With blockchain, NFTs, and smart contracts, web3 has much to offer one of history's oldest industries. Ekin Genç dives into some of the companies bringing web3 into real estate and explores some of the key benefits that blockchain offers the sector.

Builders
Applications

"It's about relationships, collaborations, and new music" — how Arpeggi is rebuilding music-making with blockchain

Music sampling created our favourite songs, reshaped the music industry, and inspired the hip-hop genre. But it's broken, dominated by web2 labels who charge crippling fees. Clovis McEvoy speaks to the team behind Arpeggi, the a16z-backed startup that's aiming to fix it.

Builders
Platforms

Leveraging digital assets for more: how liquidity protocols are breaking into NFT lending

Net wealth locked up in illiquid JPEGs is a running gag in crypto, but Ekin Genç explores how handful of builders are creating DeFi-powered protocols to bring liquidity to the NFT market, and a slew of opportunities for the space.

Builders
Platforms

Ticket inspection: taking a closer look at the NFT use case that's already here

Ticketing is an industry with glaring problems, from scalping to fraud to scams. Ekin Genç explores how NFT present a fundamental fix to a major industry and speaks to the builders making it possible.

Builders
Applications

Gamechangers: what web3 offers sports lovers, teams, and innovators

NFTs offer a method for IP owners and creators to engage more deeply with their fans. Sport is no different. Randy Ginsburg explores how this $500 billion industry can use NFTs to drive engagement and create value for fans across the world and throughout the event lifecycle.

Today’s influence

“Web3 generates a different type of engagement. Rather than just being a consumer, they become a lot more engaged in what they're doing” — Lord Truffington

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