Working with the enemy: Avenged Sevenfold’s heavy metal approach to NFT ticketing

Renowned heavy metal band Avenged Sevenfold have been using NFTs to give their fans exclusive perks since 2021. Now they’re on a new blockchain adventure with Ticketmaster to add to the fan experience. We met with lead singer M. Shadows to see how the band are leveraging the power of NFTs, the challenges of working with an industry giant, and why NFTs won’t benefit artists as much as fans.

Culture

Music

Ola Kalejaye

May 15, 2023

Seeing is believing.

Apple's Vision Pro is blowing everyone away — but the real vision is much bigger

Apple’s long-awaited headset has arrived with unrivalled hardware and an unrivalled price. But the Vision Pro aims to do more than wow. Clovis McEvoy analyses the tech, the experience, and what else is needed to create a computing revolution.

Does human acting still matter?

Synthetic Hollywood: a future with no actors?

There's no doubt that AI will transform Hollywood. But how will an industry built on the simulation of life grapple with its responsibility to 'the real' — and will it even bother?

Ticketing, rock ’n’ roll style.

Working with the enemy: Avenged Sevenfold’s heavy metal approach to NFT ticketing

Renowned heavy metal band Avenged Sevenfold have been using NFTs to give their fans exclusive perks since 2021. Now they’re on a new blockchain adventure with Ticketmaster to add to the fan experience. We met with lead singer M. Shadows to see how the band are leveraging the power of NFTs, the challenges of working with an industry giant, and why NFTs won’t benefit artists as much as fans.

Commerce

Metaverse

Code-driven Couture: the rise of generative fashion

A new era of creative expression is emerging at the synthesis of fashion, art, and software. Kolja Pitz explores what generative art means for fashion, both physical and digital, and how it could revolutionise what we wear.

Kolja Pitz

May 22, 2023

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